Real Talk: Why Admissions-Marketing Partnerships Are No Longer Optional

This is the true story … of two strangers … picked to promote a dynamic community … work together … to find out what happens … when people stop working in silos … and start getting real. OK, this isn’t the Real World, but this session will focus on the true story of what happens when these two crucial departments shed all preconceived notions about each other and get real about prioritizing enrollment growth. In just 60 minutes, you will learn how a partnership between Admissions and Marketing can widen the top of the funnel, break down barriers and, ultimately, achieve the long-term strategic goals of the school. Registrants will leave this session with a roadmap to strengthening partnerships that will help these departments work smarter, not harder.