Cookies and Pixels and Data, Oh My! Adapting Your Marketing to Recent Data Privacy Changes
A Talk by Angela Brown and Meghan Tracy
About this Talk
First, there was iOS 14. Next, there was the "death" of third-party cookies. And then, Apple turned email marketing upside down with the announcement of iOS 15. If all of these changes are making you dizzy, you're not alone. In this session, we'll review these recent data privacy changes and look at what schools can do to adapt their marketing strategies for 2022.